Sanity is built using privacy-friendly tools
Why and how I am trying to build it right.
Hello there. I have no idea who you are, because this site does not track your every move.
This is the page customarily titled 'Data and Privacy'. Technically, it's where site owners are supposed to tell you how they intend to protect your data and privacy. But we all know what really goes on under the hood.
Building it right is important to me, and I am guessing, to you. Which is why this page is part of the homepage navigation menu, where everyone can easily see it, not buried somewhere deep in the website's bowels.
On Sanity, I have decided to shun as many obnoxious privacy-sucking software tools as I can and invest in ethically sound alternatives. Now, I am no software geek. I am just starting to figure this out, so there's surely room for improvement. But my long-term goal is very much to build a space I'd myself feel comfortable hanging out in.
Read on, and if you like my philosophy and want to support me, please pick up a paid subscription here.
Tools used to build this site
For analytics, I have chosen a simple, privacy-centred, open-source tool called Plausible. It doesn't track individuals and only shares aggregate-level data.
Update: 22/11/2022: Ghost's built-in analytics feature tracks opens, clicks, and traffic sources. Below is an actual screenshot from my admin dashboard. I have disabled click tracking for now because I don't have the time or ability to do anything with this data, so why needlessly collect it.
For comments, I use Commento, another privacy-minded, ad-free tool.
Update: On 22/11/2022 I have turned on Ghost's native commenting feature.
If you are a newsletter subscriber, your name and email address is held within Ghost. I will never sell any of it to advertisers. Heck, Sanity has no ads.
If you are a paid subscriber – thank you! – sensitive data pertaining to your payment instruments (cards) is held by Stripe and isn't accessible to me.
Doing all this is expensive for a reader-funded, one-person operation like mine. But it is absolutely the only right thing to do. Plus it makes me absurdly happy, so that's reason enough.
If you have ideas about how I can do better, I want to hear from you. Write to me here: email@example.com.
Hat-tip: Many of my choices around privacy tools have been influenced by Isabelle Roughol, the creator of Borderline.